asktopia asktopia logo
Questions home
Organization chart illustration

Lexchart, automatic org charts.

  • What is the average response rate for email marketing campaigns targeted at consumers?

    bookmark_border 0

    Working on an analysis of alternative marketing strategies for attracting customers to a retail website.

    marketing lead-generation email-marketing

    asked , updated

    by h-wilk5

  • Answers

  • answered , updated

    by hollyp

    bookmark_border 0

    The average click rate on email marketing messages is around 3%, but it varies quite a bit based on the type of product you are promoting - anywhere between 1.5% to 5.5% (the Smart Insights article has a breakdown by industry).

    https://www.smartinsights.com/email-marketing/email-communications-strategy/statistics-sources-for-email-marketing/

About
Terms
Privacy

© 2022 asktopia. All rights reserved.